You can sum up the display ads in the July 1925 Press Democrat as good, bad, and… WTF. Should you have any interest whatsoever in the evolution of commercial art this midpoint of the 1920s is like a history book. There were ads that could have been throwbacks to an earlier decade alongside stylish modernist layouts. Advertisers framed illustrations to look more like a camera shot you might see in a movie instead of showing an image of the product.
The rest of this article and the entire series on July, 1925 can be read at the SantaRosaHistory.com website. Because of recurring problems with the Blogger platform, I am no longer wasting my time formatting and posting complete articles here. I will continue to create stubs for the sake of continuity, but will be publishing full articles only at SantaRosaHistory.com. - Jeff Elliott
Labels: 1925, advertising, movies
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