During the Luther Burbank era, Santa Rosa was like an iceberg of secrets. Its public face was the pretty little City of Roses, "the chosen spot of all this earth," as Burbank famously said, and which boosters endlessly repeated. After 1906 it also became known as the plucky little place that quickly arose phoenix-like after the Great Earthquake (it didn't).

But beneath the placid surface, rarely mentioned in public meetings and only hinted at in the press, lurked serious crime and social problems. One of these big secrets was that Santa Rosa long had been a "wide-open town" when ponies were running at the fairground track, which drew the free-spending Bay Area gambling set. Most (all?) of the downtown saloons and hotels competed for their business by offering illegal gambling, with local police turned into something like casino floor managers, watching only for cheats.

With big-time gambling came big-time prostitution, and the town had an enormous red-light district, with no fewer than eleven whorehouses just a couple of blocks away from the downtown courthouse. And then in 1907, Santa Rosa took a brave or reckless step: The town legalized and licensed something very much like modern-day Nevada style prostitution.

The announcement hit the papers exactly one year after the 1906 quake, but the decision by the City Council and mayor had been made a week earlier, in secret session. Proprietors of the "boarding houses" would have to pay $45 per quarter; the "guests" who lived there would have to be examined by a medical doctor every two weeks, and forced to leave if found to have "any contagious or dangerous disease."

As you might expect, the respectable citizens of Santa Rosa went nuts.

Religious leaders and outraged public figures queued up to denounce the Council's decision from the Presbyterian church pulpit at a civic meeting the following Sunday. Besides the predictable cries of moral outrage, Attorney Rolfe Thompson also made the novel point that it was unfair to saloons, which had to pay $15 more every quarter.

But why did they consider legalization of prostitution at all? The first clue appears in the April 19 Press Democrat: "The payment of this license will do away with the much criticized practice in vogue here for many years of arresting the women proprietors of the houses each month and fining them for misdemeanor, to wit, selling liquor without a license."

A few days later, PD editor Ernest Finley defended the decision - while condemning it at the same time (no mean feat, that). Finley wrote that "the new city charter expressly provides that such places as those complained of may be regulated or suppressed by the public authorities." Before ending with a call to "not sanction the regulation of the social evil in any form," he dropped this additional nugget:

For years the only supervision exercised over the district complained of has been exercised by the police. What has been done in that line has been done without legal warrant and purely through a process of intimidation. The city authorities, after carefully considering the matter for months, decided that there was but one way to handle the proposition, and that was as other public matters are handled, or in other words by duly delegated authority.

In other words, Santa Rosa had a long-standing policy that unofficially sanctioned prostitution, just as it was abetting illegal gaming in the saloons. But in this case, police became the enforcers in a monthly government shakedown. The City Council was only formalizing the setup by making the bordellos pay a tax instead of the charade of arresting the Madam to collect a montly fine.

The groundwork for the resolution came from the 1904 city charter, which was rewritten by a committee (technically, a 15-member "Board of Freeholders") whose chairman was none other than our own anti-hero, James Wyatt Oates. In a Sept. 9, 1904 letter to the Republican newspaper, Oates defended the new charter which granted the Santa Rosa City Council greater powers to manage the city, and particularly more local control over public utilities. Under the new charter, Oates expressed hope that there would finally be a solution to the city's long-running water problems. "There are more things in this charter to which I might refer," Oates concluded, "but want of space forbids more at present."

The resolution also established the tenderloin district as centered on the intersection of D and First streets, which would have broad impacts on surrounding property values, and which led to the ordinance being overturned - but that's getting ahead of the story.



CITY COUNCIL LICENSES EVIL
Important Action Taken at a very late Hour

At the close of the regular session of the council Tuesday evening, April 11th, City attorney Geary requested an executive session for a few minutes. The following resolution was adopted at the meeting that evening, but not while the public or newspaper representatives were in the room:


"A resolution licensing and regulating boarding and lodging houses, and bording or lodging houses on D and First streets, in the city of Santa Rosa:

"Resolved, by the council of the city of Santa Rosa: That all boarding and lodging houses and boarding or lodging houses located, conducted, doing business on or having entrance on that portion of D street between the southerly line of Second street, and Santa Rosa Creek, between D and E in the City of Santa Rosa, shall pay a quarterly license fee in advance of $45 per quarter, and it shall be unlawful to operate, conduct or maintain on the therinbefore described portions of D street, or First street in Santa Rosa, any boarding and lodging house, or any boarding and lodging house, or have any entrance to such house on either of said streets without first having obtained the license herein provided for.

"Sec. 2. The city clerk shall issue said license...

"Sec. 3. The person owning or conducting such boarding and lodging house shall keep a register in which shall be entered the name, date of arrival and departure of each guest and such register shall always be open to the inspection of the Chief of Police.

"Sec. 4. It shall be the duty of the person conducting or owning any of the places herein to cause an examination to be immediately made by a qualified physician of Santa Rosa, of each guest arriving at such house, and again at intervals of not longer than two weeks, during the residence of such guest in the house. If any such inspection shows that any guest is afflicted with any contagious or dangerous disease, such guest shall immediately be removed from such boarding and lodging house and not permitted to return thereto until cured of such disease.

"Sec. 5. The physician making such inspection shall deliver to the person so inspected a certificate of the result of his inspection and the same shall be posted in a conspicuous place in the apartment occupied by such guest, and shall at all times be subject to the inspection of the chief of police.

"Sec. 6. All such houses shall at all times be kept in a clean and sanitary condition and shall be conducted in a quiet and orderly manner.

"Sec. 7. The person owning or conducting such houses shall be permitted to furnish and sell therein only to their guests and visitors to the same, spirituous, vinous and malt liquors to be used on the premises and the provisions of Secs. 9 and 10 of Ordinance No. 238, of the city of Santa Rosa, shall not apply to such houses.

"Sec. 8. For any violation of the provisions of this resolution...shall be sufficient cause for the revocation of the license herein provided for.

"Sec. 9. Any persons violating any of the provisions of this resolution shall be guilty of a misdemeanor...

Ayes--Burris, Donahue, Hall Johnson and Wallace.
Noes--None.
Absent--Reynolds.

"Finally approved this 11th day of April 1907.

"Approved J. P. OVERTON, Mayor of the City of Santa Rosa."

- Santa Rosa Republican, April 18, 1907



BROTHELS HAVE TO PAY LICENSE
Will Be no More Arresting and Fining of Women in the Tenderloin

The City Council has passed a resolution compelling the proprietors of the houses in the tenderloin district who furnish liquors to the frequenters of their resorts to pay a license of forty-five dollars per quarter.

The payment of this license will do away with the much criticized practice in vogue here for many years of arresting the women proprietors of the houses each month and fining them for misdemeanor, to wit, selling liquor withoit a license.

The resolution also provides for the maintenance of better sanitary regulations in the tenderloin, medical examinations, etc. It likewise provides that a register shall be kept at each house of the guests frequenting the place, such register to be open at all times for inspection by the police.

Prior to adopting the resolution the Council went into executive session to discuss the matter, whereupon, as is the usual custom, the newspaper men and spectators present took their departure. Later the Council temporarily convened in regular session and passed the resolution as above outlined. The resolution was adopted by unanimous vote of the Council, all members being present with the exception of Councilman Reynolds.

- Press Democrat, April 19, 1907


THE CITIZENS PROTEST IN MONSTER MASS MEETING
Strong Addresses--Laymen, Attorneys and Ministers Condemn Council

Never has there been such an outpouring of the respectable citizens of Santa Rosa to register their protest and condemnation of an unrighteous act as that witnessed at the Presbyterian church Sunday evening. The great edifice was filled to overflowing and many stood all the evening to hear and applaud the sentiments expressed by the various speakers, representing the churches, law and laymen.

Rev. William Martin presided and on the platform with him were... [religious leaders comment]

Judge R. F. Crawford followed and said he was ashamed of the condition which required such a gathering. He recalled the terrible and crushing blow which struck the fair City of Roses a year ago and blotted out its business interests and homes and wiping out scores of lives--a blow which was heard all over the broad land and which had created heartfelt sympathy, caused tens of thousands of dollars to be poured into our laps and tons of provisions to be hurried to us, all of which came from an unseen hand.

But this was nothing, he continued, to be compared to the blow struck on April 11, so startling, shocking and unexpected as came from the hand, voice, and vote of those who had been entrusted to protect and guide the destinies of the city and to work for its welfare and interests.

"Why quietly and secretly adopt such a law?

"Why regulate such houses under the guise of boarding or lodging houses?

"By such a resolution you have eliminated all evil from your fair city, but it is there under a new name, just the same. There are no inmates any longer. They are simply guests. It is a downright insult to every respectable boarding house in the city. Hereafter you may expect to find in the cities surrounding us any number of 'Santa Rosa Boarding and Lodging Houses.'"

The speaker concluded with the statement that he did not believe it possible that the council had considered the resolution sufficiently, or in conference with the public and when the members know the sentiment of public opinion, they will rescind the objectionable resolution.

Frank A. Sullivan spoke for the Catholic church...

Dr. D. P. Anderson represented the residents south of the creek, who had long been silent sufferers, hoping that the day would come when the evil could be forced to remove from the gateway of the city. Like Professor McMeans, being a member of the city government [ed. note: he was just a trustee on the library board], he hesitated to criticise, as he knew from personal experience how easily an official's act are often misconstrued, misunderstood and condemned, when they were not fully responsible, when in acting they had used their best judgment and ability, but had been misled.

If through legal quibbles and technicalities there was no other method left open for the authorities to handle such vice, he did not hesitate to declare that our vaunted civilization and Christianity are a total and absolute failure. He did not believe, however, that the facts in the case demanded such radical action. There should not be any vice legalized by a city and on this principle, believed it was wrong to license saloons to debase and make drunkards of boys for the sake of the revenue obtained to run the schools and make streets or furnish water.

He said he expressed the sentiment of every virtuous woman and decent man south of the creek when he protested against the action of the council. The location granted for the use of the vice was where it had to be passed four times a day by those who were required to come up town and the children who went to school. He was glad to know the council had the power to regulate the business, for now the residents would organize and force the removal of the houses from their doors. (Applause.)

Attorney Rolfe L. Thompson said he had never seen such a magnificent outpouring of the citizens of the city in his fourteen years residence to protest against a pretended law. The protest, he presumed, would be of about as much avail as had the petition of the respectable people regarding the regulating of the saloon. Santa Rosa had been declared a wide open town now, had repudiated the sanctity of the Sabbath, slot machines were running openly, and bawdy houses had been licensed. But with all this, the meeting was a sign that there was some respectability left.

He said he referred to the pretended law advisedly and then quoted the recently enacted statute which says that the general reputation of such places is sufficient for a conviction. "What a farce, then," he continued, "that you and I should enact a resolution authorizing such house to run, and invite the women to come to our city to be our neighbors. I say you and I, for the citizens are responsible for the laws enacted by our representatives to the extent that he or she does not do all in their power to enforce the laws and select men who will carry out desires."

The resolution, he declared, was in the direct conflict with the state law and of no [illegible microfilm], as it provided that while saloons were taxed $60 a quarter, the boarding houses were taxed $45.

[..]

The meeting closed with a standing vote of protest, first by the men present, then by the ladies, followed by men and ladies together.

- Santa Rosa Republican, April 22, 1907


CLEANSE THE STABLES!

The action of the city council in attempting to place certain forms of vice under direct public control, where it can be properly regulated and restricted, has aroused a storm of public indignation, and among the arguments advanced against it is the claim that nothing of the kind can be done under the law. The new city charter expressly provides that such places as those complained of may be regulated or suppressed by the public authorities, and represents the last public expression of the people of this city upon the subject. But if the evil cannot be restricted, and restricted properly under the law, then there is but one other thing that can be done, and that is to try and do away with it altogether. It is claimed by many that the social evil is something that cannot be suppressed, that experience has shown that if it does not exist in one form it will in another. Santa Rosa has a good opportunity of demonstrating the truth or falsity of this statement right now. For years the only supervision exercised over the district complained of has been exercised by the police. What has been done in that line has been done without legal warrant and purely through a process of intimidation. The city authorities, after carefully considering the matter for months, decided that there was but one way to handle the proposition, and that was as other public matters are handled, or in other words by duly delegated authority. The vote on the proposition was unanimous. For attempting to do this they have been criticized and maligned, as people generally are who try to harmonize the theories of the world with its true conditions. But that the authorities have honestly and sincerely tried to meet the situation is not the point. Public sentiment does not sanction the regulation of the social evil in any form, and such being the case the people responsible for its existence should be run out of town and made to keep out. No half-way measures will do. Let us cleanse the stables, and do it without further delay.

- Press Democrat editorial, April 23, 1907


LIVELY TALK ON LICENSES

There was a lively time before the council Tuesday evening when a motion was made by Councilman Wallace to rescind the resolution licensing "boarding houses." The motion was seconded by Councilman Johnston each of these men declaring he was not satisfied with the legislation.

City Attorney Geary announced that the council was not able to rescind any existing rights conferred where the license had been granted and said the matter could not be accomplished until after the expiration of three months, the time to which the license fees have been paid, unless it be for cause. It was reported that all the "boarding houses" had taken out license.

Councilman Hall declared he did not favor such action, and said he could not be bluffed out. If the council was not able to do business without backing down, he announced, it was not able to do business at all.

Councilman Wallace averred that he was in favor of controlling these places, but it looked to him like the council was granting a privilege under a different name.

City Attorney Geary said he was getting tired of certain people trying to run the town, and that it was time to speak right out in meeting. He declared that in a recent mass meeting when speakers stated there was a state law against such things, they knew their statements were untrue, because they had been so informed previous to their making the statements. He said the preachers of this city had no right to condemn the action of the council, and that he was opposed to this sort of class legislation demanded, where men were continually coming to the council and protesting against certain things. The attorney said the preachers should not go into politics and that it was the protest against such actions and class legislation that had driven the emigrants to the New England shores and caused the settlement at Plymouth Rock. "Let the preachers come here as men and our equals," he said. "This reminds me of the popes and preachers holding up the cross and saying, "you must bow down." There is nothing new in the matter except the ignorance of these preachers. The charter is paramount, and the whole question is withdrawn from legislation."

Councilman Reynolds wanted to know what the license was issued to these "boarding houses" for, and was informed it was for selling liquors. He declared that the council had decided not to permit a woman to have a license for selling liquor and had turned down an applicant for such a permit. City Attorney Geary corrected the matter by saying these places were licensed as "boarding houses."

Mayor Overton said he would have to rule that no resolution could be rescinded except bt resolution, and no action was taken.

- Santa Rosa Republican, May 8, 1907


MOVE TO RESCIND THE RESOLUTION
Question of Controlling Questionable Houses Brought Up--"Charter Paramount," Says Attorney Geary

"The charter is paramount to any action of the state legislature. Its power as regards the municipality is absolute. No general law can disturb the charter of a municipality."

This was the gist of an opinion given by City Attorney Geary at the meeting of the Council last night, following a remark that the state law overruled the authority given the Council by the charter to regulate the questionable houses on D and First streets.

Just before the meeting adjourned at midnight Councilman Wallace made a motion to rescind the resolution passed at a previous meeting licensing "boarding and lodging houses" on the streets named. He said after consideration he was not satisfied with the provisions of the resolution.

City Attorney Geary called attention to the fact that the rights granted by the licensses already issued could not be abolished except for cause and could not be revoked with a hearing, until the date of their expiration.

Councilman Hall said he for one did not like the idea of being coerced or bluffed, and that he believed the Council to be fully capable for handling any matter coming up for consideration.

Councilman Wallace said he was not "scared," but while he believed in controlling the resorts mentioned he now thought it had better be done in some different way. Councilman Johnson said he was not fully satisfied with the licensing plan adopted in the resolution, and was willing to second Mr. Wallace's motion. Both voted for the passage of the resolution it will be remembered.

Reference was made to the mass meeting held recently in the Presbyterian Church, and Councilman Burris characterized it as a "disgrace" to publicly flaunt the matters under discussion in the faces and ears of women and children. Councilman Wallace said he did not approve of the meeting either.

Councilman Reynolds, who was not present at the time of the passing of the resolution, asked what the license was for, and was referred to the resolution itself for his information. Mayor Overton ruled that a resolution was necessary to rescind a resolution.

After some further discussion the Council adjourned. The matter did not come to a vote.

- Press Democrat, May 8, 1907

You can always tell when summer's winding down because back-to-school ads begin creeping into the newspapers. But in Sonoma County, the approach of another school year also brings the annual showdown between health officials and parents over vaccinations - and has, for more than a century.

In the 1907 items transcribed below, a news article reported that the new vaccination law was met with protests, but no details were given as to why. Insight came from a letter to the editor that quoted one Dr. Theodore Judson Higgins, who argued against the "inoculation of healthy people with vaccine" because diseases like smallpox were disappearing, and "vaccination is responsible for more or less of leprosy." Reading that, I'm sure many a mother became began to wonder if Johnny learning to read was worth the risk of Johnny's nose falling off.

The good Dr. Higgins, who was quoted from an article in The California Medical Journal, suggested many other helpful ideas to his colleagues in medicine; earlier that year, he wrote that the best treatment for pneumonia was to thickly smear the patient with olive oil, lard, and emetics, such as ipecac and strychnine.

But the anti-vaccination steamroller was only starting. The 1920 "Horrors of vaccination exposed and illustrated" by Charles Michael Higgins (unknown if related to Theodore Judson Higgins) insisted that vaccines not only didn't work, but caused epidemics - and that there was an international conspiracy to cover up this awful truth. Also fear-mongering was Daniel David Palmer, the crank founder of chiropracty who originally claimed he had magnetic hands. Palmer's basic text, The Science of chiropractic, has a long section denouncing vaccinations as useless and often fatal. Soon the conspiracy thinkers and the chiropractors joined forces, and the "Chiropractors' constitutional rights committee" wrote and published in 1941 its own screed, "The Horrors of Vaccination and Inoculation at Work," which went so far as to claim most people who were vaccinated would become seriously ill, and mandatory vaccinations were unconstitutional. The Chas. Higgins book is now back in print, and is probably feeding the fears of a new generation of Sonoma County parents.




PROTESTS BEGIN TO ARRIVE NOW
The Enforcing of the Vaccination Law is Not Favored by all--Trustees to Purchase Virus

As was anticipated when it was announced that the vaccination law was to be enforced in Sonoma county protests are already being received. Clerks of several of the school districts have called upon County Superintendent DeWitt Montgomery to make further inquiries regarding methods of procedure, and some of them have brought protests along from people in their respective districts. But the law will be enforced. The State Board has sent out its ultimatum, not only to this county, but to others.

Upon inquiry regarding the law it was ascertained Wednesday that it is necessary for school trustees to purchase good and reliable virus to be used at the time of vaccination. In cases where parents are too poor to pay for the physician this may also be made a charge against the district.

While there are protests coming in there are parents who are taking the matter philosophically and are having the children vaccinated without murmuring.

- Press Democrat, September 19, 1907



IS STRONGLY OPPOSED TO VACCINATION

Editor REPUBLICAN: Will you kindly find space for the following synopsis of a convincing article by Theodore Judson Higgins, Ph. G., M. D., M. S., recently published in The California Medical Journal, on the dangers attending the practice of vaccination?

Dr. Higgins introduces in the foremost paragraph of his paper a long list of names of distinguished medical men who assert that vaccination is responsible for more or less of leprosy. He argues the dangers of compulsory vaccination, the inoculation of healthy people with vaccine and asserts that the conditions are so grave arising from the practices that legislative correctives should, through popular petition, be applied. Sanitary ameiloration should be substituted for innoculative experiment and "other drastic forms of medication" abandoned. Germicides, fumigation and the complete destruction of the bodies of all persons dying of small pox, leprosy, tuberculosis and other dreaded diseases are urged as the most effective remedies. Small pox is decreasing in violence in this country, just as it has erased in China, where it is scarcely feared, it being the contention of Dr. Higgins that true smallpox loses its fatal qualities in five or six generations. By his invention of the terms, "variolae vaccinae," Dr. Jenner has confounded the student and led the investigator astray, and although the unlikeness between the inoculated cowpox vesicle and the smallpox pustule has been demonstrated the medical profession yet adhere to the Jennerian theory and practice.

Dr. Higgins declares it is the blood and not the tissues most affected by incapable diseases and that "its altered state is maintained no matter what materials are added to the blood." The tissues may and do recover but the blood by an assimilative and selective process retains the taint. Any foreign material introduced into the blood remains there and will sooner or later manifest its appearance in the body.

Dr. Higgins concludes his paper with the statement that during his professional experience he has by research and experiment, both clinically and microscopically, verifies the theories of the authorities he quotes.
-- "A. G."

- Santa Rosa Republican, November 13, 1907

Over the course of 1907, the future arrived Santa Rosa. The 20th century came late, and not because of the big 1906 earthquake; that disaster actually thwarted meaningful progress and entrenched the town in its 19th Century ways, as hashed over in an earlier essay. But finally by 1907, ownership of an automobile was no longer such a novelty that the newspapers always reported the purchase; electrical service was reliable (well, reliable-ish); and most of all, private telephones became ubiquitous appliances.

Just a couple of years earlier, there was an average of about one phone for every ten residents, and lines were shared with several other homes. Now in 1907, even two-party lines were to be rare because more telephone numbers were available (three digits, now!) and prices were reduced - although still expensive by today's standard. Then residential phone service was $1.75/month, the equivalent to about $41.00, adjusted for modern inflation.

But for some, telephones created an early wave of "future shock" - anxiety over rapid and widespread introduction of a new technology - which in this case, was being unsure that you knew how to use a telephone "correctly." Some even had trouble communicating with the local "number, please" operators who did the actual technical work of making the connection, as joked about in a 1906 humor item. The two instructional items below (reprinted uncredited from elsewhere) provide a list of rules for having a proper telephone conversation and discusses the etiquette of ending a call, while bemoaning that "the undignified 'Hello' seems to have come to stay."

MANY PHONES IN USE

There are 870 telephones in use in the City of Roses at present. This number almost approximates the number of phones that were in use here before the April disaster last year, and in the near future it is expected the former record will be exceeded. There is a constant increase in the number of subscribers...

- Santa Rosa Republican, March 15, 1907

TELEPHONES ARE ADDED
Two-Number Phone Contracted On Main Line

Manager H. S. Johnson of the local telephone office stated Wednesday afternoon that there are a great many contracts being made these days by patrons of the company for the change from party lines to main lines. The work of the changing to the mainline system has progressed so rapidly that already all of the two figure lines have been contracted for and they are now making contracts for the three figure phones. The recent reduction in telephone rates has had a good effect upon this part of the business, and soon they are to issue a new directory giving the changes...

After the canvass for the main line business has been concluded, the representative will be put to work on the party line business and it is expected that there will be a great many people who will desire to change lines carrying fewer number of phones, and this will tend to greatly improve the phone service of the city.

- Santa Rosa Republican, July 25, 1907


SOME CHANGES IN THE PHONE SYSTEM
Two Party Lines Are to Be Adopted--New Directory to Be Issued Very Soon

County Manager H. S. Johnson of the Pacific States Telephone & Telegraph Co., is now engaged in getting the Santa Rosa business into shape for the new directory soon to be issued which will contain the names of subscribers and their street numbers as well. The work is quite extensive and means a lot of labor but will prove of great benefit and convenience to the patrons of the company when once completed.

Preparatory to doing anything in the matter, it has been decided that all four party lines shall be raised to two party lines, so as to do away with the ringing of the bell unless the subscriber is wanted. It will also lessen the complaint of "line busy." The Company has recently granted a reduction in independent and two party lines, both business and residences.

This latter move has proved extremely popular with patrons, although it has meant quite a heavy loss in revenue for the time being to the Company. Later the loss will probably be made up in the increased number of such 'phones used. Prior to the fire the price for individual business lies were $3 and now they have been reduced to $2 per month. The two party lines in use prior to the fire were $3 for business houses. Now they are $2.50. For residences they were $2.50 and now they are $1.75 per month. Another concession has been made to the patron of the Company, as a desk 'phone is now placed, if more convenient, without extra charge. Previously there was a charge of $1.50 per month for a desk 'phone in addition to the regular rental for the class of 'phone used.

A number of canvassers are now at work seeking a renewal of the contracts under the reduced charges and are meeting with ready acquiescence all along the line as soon as the plan is fully understood. The work of making the changes in the system is already under way and as fast as possible all lines will be worked over into the single and two party system. There will be no more four or ten party lines accepted.

A temporary 'phone directory is being prepared to meet the demands made necessary by the change from the four to two party lines, but as soon as the system is arranged a complete new directory with the street numbers will be issued by the Company in Santa Rosa. It is expected that the work will be completed by the first of the year.

- Press Democrat, November 8, 1907


YOU SHOULD KNOW HOW TO TELEPHONE

One of the assets of the man who does business today is his telephone voice, provided he knows how to make a good impression when he talks over the wire. All sorts of affairs are now conducted by telephone, but the importance of telephoning in the proper way is often overlooked by business men who would on no consideration permit a poorly typewritten letter to leave their offices. Take the trouble to fix firmly in your mind half a dozen simple rules, put them in practice and see if your telephoning conversations are not made of increased value in your business. Here are the rules:

1. When you are talking by telephone to a person in your own town, speak in an ordinary tone of voice. Do not whisper into the transmitter, but, on the other hand, don not shout at the instrument as if you had a grudge against the telephone system and everybody who uses the telephone.

2. When you are using a long distance line elevate your voice and speak a little louder than you would speak to a man in the room with you. This does not mean however, that you should try to make noises as loud and discordant as those produced by the calliope in the circus parade.

3. Besides speaking distinctly avoid talking too fast. There are orators who reel off words at the rate of 300 a minute, and still make themselves understood, but they couldn't do it by telephone.

4. When you telephone devote yourself to telephoning. When you write a letter you do not at the same time look out of the window to see who is going by on the other side of the street. If you turn your back on the telephone and send your words flying hither and yon all over the room and into the great world outside, It is not fair to blame the apparatus and the man at the other end of the line if he does not hear distinctly all that you say.

5. Remembering rule 4, speak directly at the transmitter. Don't get so near it that you seem to be trying to crawl into it. Neither should you keep it at arm's length. It won't hurt you. Sit or stand so that your lips re about an inch from the transmitter and your words will go flying on their own journey without trouble.

6. If you are using a desk telephone don't hold it upside down or at all sorts of odd angles. The desk telephone was made to do its work while standing on its own base or held in a perpendicular position. You should not expect a thermometer to be accurate if you hung it wrong side up. Why not use the telephone as it was intended to be used?

Moral: Should you think at first that it really does not make much difference how you do your telephoning remember than an average of 16,940,000 telephone conversations pass daily over the lines of the Bell system and that three million people in the United States are subscribers to the service. That in itself shows how great [a] part of the telephone plays in the daily life of the American people. Personal appearance counts in the business world. It is important to make a good appearance when you meet a man face to face. It is equally important to make a good impression by telephone.

- Santa Rosa Republican, May 7, 1907



PHONE ETIQUETTE
The Undignified "Hello" Seems to Have Come to Stay.

"How do you ever stop a conversation with a girl over the telephone?" asked a worried oung man the other day. "Grace X. called me up last evening to tell me that she had heard frome somebody I was interested in, and then we talked along in a desultory way, while I was wondering how I was ever going to get into my dress suit and call for Ethel in time for the opera, and Ethel dotes on the overture. I didn't think it was my place to say 'goodby,' and Grace evidently had nothing pressing on hand and felt sociable, and there I was. At last she seemed to reflect that I might have something to do besides gossip with her and she rang off, but I was fifteen minutes late at Ethel's. The matter was not made better with her when I explained that I had been detained by Grace at the telephone."

It is the place of the young lady to stop the conversation. The younger should always wait for the elder of two men or two women to end it.

And beware how you call the name of your unseen friend until you are sure. The other day a young man responded to a ring and, after a moment's talk, exclaimed, "How good in you, Emma, to call me up!" Coldly came the rejoinder, "This is not Emma; it is Gertrude." Strained relations marked the rest of the interview.

The undignified "Hello" seems to have come to stay. Nothing better has been proposed in place of it, but when we can substitute "Good morning" or "Good evening" let us do so.

- Santa Rosa Republican, June 3, 1907

Despite Santa Rosa's dreams of a post-1906 earthquake renaissance, it remained a modest farm town until after WWII. While the first 25 years of the century saw booming growth in other towns such as San Jose, Vallejo and Oakland, the official population numbers for Santa Rosa stayed stubbornly under ten thousand.

Even though Santa Rosa was a Bay Area backwater, it had two daily newspapers with pages to fill, and the little squibs that padded the space between serious news and the ads still provide much of the fun in reading those old pages. Here were described the local ripples from the life mundane, usually squibs about the doings of the neighbors you sort-of knew who lived in a little house halfway up on the next block.

Among the samples below, it's described that someone ("the buggy man of Healdsburg") grew a large turnip, a kid had a pet possum and squirrels - which were sent all the way from Texas, no less - and a family had a clock that only needed winding once a year. Also, there were new water troughs for horses downtown, which became the (un)inspiration for what surely has to be among the most boring sentences ever composed: "[The] horses were, it is said, some small and some large, some short and some tall, and those who witnessed the test say that they all drank and that the trough was not too high."

Hundreds of vignettes like these, sometimes bizarre, sometimes quaint, appeared every year, and most probably inspired idle talk at the barbershop, were mentioned over supper, or chatted about during a hand of cards. As entertaining as they may be, the items are also a galling reminder that there was meaty news that the papers could have written about but chose to ignore, such as the long-running illegal gambling scene in the downtown saloons during horse racing season. Safer and easier, though, to write about that monster of a turnip that a guy lugged down to the newspaper office.



A Big Turnip
Contractor Frank Sullivan brought to this office on Monday morning an immense turnip presented to him by his friend, James Brown, the buggy man of Healdsburg. The turnip is on exhibition.

- Press Democrat, September 17, 1907

POSSUM FROM TEXAS
Master Thomas B. Miller has a possum at his home on Tenth street, which was sent him from Morgan, Texas, by L. M. Smith, who formerly resided here. The possum and three Texas squirrels made the trip to this city nicely, and are being cared for at the Miller home. Master Miller is proud of his new possessions.

- Santa Rosa Republican, April 30, 1908


HORSES DRINK AT NEW WATERING TROUGHS

Yesterday some twenty horses drank at the new water trough outside of the Mission on Mendocino avenue by the Woman's Improvement Club. The trough is one of a number in different parts of town. In the score of horses were, it is said, some small and some large, some short and some tall, and those who witnessed the test say that they all drank and that the trough was not too high. Among those seeing the horses quench their thirst were Mayor James H. Hray and Mrs. L. W. Burris, President of the Woman's Improvement Club.

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The idea of having the troughs so high has been carried out in a number of places, including San Francisco, where the troughs were put up by the Society for the Prevention of Cruelty to Animals. The troughs in San Francisco are not as deep as the ones in this city. Here, it was stated Wednesday, the ground about the troughs will be raised a little with a layer of crushed rock. There has been considerable comment that the watering troughs are too high.

- Press Democrat, May 21, 1908


A LONG-WINDED CLOCK
Time Piece in the Coulter Family which is One of Six

"There's a clock that will run a whole year without winding."

Don't believe it.

So they went into Glickman's store to have the question settled. The clock is one that belongs to the Coulter family. It had been sent to Glickman's for cleaning, and its distinction became known.

"That's not quite right," said the watchmaker. "That clock, or any other clock has to be wound but it will run a year with only one winding. That's where it differs from most time pieces."

"Well, that's what I meant," said the man who had called attention to the clock. During the life of the late Squire Coulter, the annual winding of the clock was a part of the Christmas observances, and it is most probable that the custom will be perpetuated although the Squire is among the departed. There are, it is said, only six clocks in the world like this one.

- Press Democrat, August 2, 1907

Who forgets those wonderful summers of their childhood? Carefree days stealing chickens, escaping from jail, attempting armed robbery, hustling stolen eggs, and so much more. Ah, youth!

Or so it was in Santa Rosa during 1907, when rarely a week went by without multiple stories in the papers about hometown hoodlums. Some lowlights:

* Three boys who were in the county jail escaped from the slammer when adult inmates overpowered the jailer. The boys - who took the jail keys with them - were caught near Sebastopol, the trio riding a stolen horse

* A (different) group of three boys waved a gun in an attempt to stop the driver of a buggy on Bennett Valley Road

* A gang of four boys were busted for habitual chicken snatching. Raiding backyard henhouses all over Santa Rosa, their dog herded chickens toward the waiting boys who stuffed the birds into sacks

*The Mayer Gang - average age 13 - had a stolen egg racket, sometimes getting them from the grocer and billed to the Mayer's family account, then selling the eggs to a restaurant for less than they cost

Robbery, arson, burglary, hookey playing and a 15 year-old girl accused of "immorality" were among the other misdeeds, and by mid-summer both Santa Rosa papers were writing off kids as young as 10 year-old Henry Saunders as "incorrigibles," most of them destined to be sent to "the Aid."

That would be "The Boys' and Girls' Aid Society," a San Francisco institution for boys "not sufficiently wayward to require assignment to the reform school, and too hard to manage to be placed in family homes or orphanage." In the view of the PD, it turned scofflaws into good citizens:

There are not a few instances of boys who have been sent to "the Aid" ragged and penniless, ill-mannered and dirty, and unknown to schools or to soap and water, who have been discharged at the termination of their commitments with as much as $100 in cash, a good suit, an elementary knowledge of the three R's, and a quite comprehensive understanding of the difference between right and wrong, and every prospect of becoming useful members of society.

Quoted in a 1915 book on child welfare, Aid Society superintendent George C. Turner mentioned nothing about education beyond the importance for the children to have an "appreciation of the value of money" earned through labor. "Industrial and economic training is the need; and that in my judgment can best be obtained in the factory, the store, and the shop." Work was also necessary because children were expected to pay for the pleasure of living in a shelter, but Turner stressed that the boarding fee should be low enough so "the boy or girl can keep properly clothed, and have a little for pleasure."

With that philosophy, there's a blurry line between providing helpful vocational education and operating a temp agency for child labor. We don't know whether "the Aid" hired out the children for domestic help or farm work, although a similar organization, the Catholic "Youths' Directory" in San Francisco was doing exactly that, as discussed in an earlier essay. But it's well documented that the Boys' and Girls' Aid Society had a long-standing relationship with Barlow and other Sebastopol berry growers, who relied upon the shelter to provide cheap field labor.

About 100 boys - some as young as seven, according to an approving Press Democrat transcribed below - were paid four cents a box for picking the berries, which the growers sold wholesale for a neat 200% profit. Other boys worked in local canneries, with all of the youths living the summer in a tent city on the Barlow ranch, two miles north of Sebastopol.

(RIGHT: Aid Society boys in the dining tent on the Barlow ranch. Another image can be seen in an earlier essay. Photo courtesy "Child Welfare Work in California")

The PD painted the operation as a kind of idyllic scout camp ("boys at the Barlow ranch enjoy outing, pick berries, earn money, and acquire habits of industry among pleasant scenes," read one headline), but a couple of years earlier the newspaper described boys trying to escape, with local police dragging them back in handcuffs to collect a ten-dollar bounty for each kid. Again in 1907, the cops were on the lookout for a pair of escapees from their erstwhile bucolic frolic. "The boys' hands will be found scratched and stained from the berries," the paper helpfully tipped off would-be bounty hunters.


LADS HAVE A BAD CHARACTER

Three San Francisco youths, named James Foster, Antonio Mazza and J. Carbauch, stole a $300 horse owned by Elisha Shortridge, of Pocket canyon, and when arrested by City Marshal Fred Matthews of Sebastopol they were all three riding Dobbin who was making time at the rate of a slow jog trot. The officer brought all three lads over to the county jail.

District Attorney Lea has heard statements from the boys and has ascertained that two of them have done time with the Boys' and Girls' Aid Society and he hird had escaped after having been sent to the same institution. From what he learned of the characters of the lads they are bad ones.

- Press Democrat, June 5, 1907


WERE TO HAVE TAKEN BOYS TO SAN FRANCISCO

The three lads who rode a horse away from a pasture near Forestville last Sunday and were arrested in Sebastopol, were to have been turned over to the officers of the juvenile court in San Francisco Saturday, but owing to the fact that they took part in the jail break Friday night, they will be detained here until after this matter is straightened out. The boys are undoubtedly bad little characters. The mother of the youngsters arrived from the city Thursday evening and admitted to the officers that she is aware that her son is not of the best.

- Santa Rosa Republican, June 8, 1907


LOCAL BUSINESS MAN IS HELD UP ON ROAD

While returning to this city Friday night on the Bennett Valley road not far from the Catholic cemetery, Mr. and Mrs. J. C. Pedersen were held up by three boys who were traveling along the road in a wagon. Mr. Pedersen was driving his buggy horse at the time and the animal was coming along the road at a lively gait, and when one of the youths pointed a gun at the Pedersens and ordered them to stop, the horse failed to obey the summons and nothing more was heard of the youthful highwaymen. It was though when the report was first brought to town that they were the boys who had escaped from the county jail, but this was a mistake.

- Santa Rosa Republican, June 8, 1907



YOUTHFUL GANG OF FOWL THIEVES
Youngsters and Small Dog Have Been Following a Lively Profession for Sometime

Truant Officer James Samuels took a quartette of boys to District Attorney Clarence Lea's office on Monday afternoon. The lads have been following, it is alleged, a systematic plan of chicken stealing in different sections of the city. Their plan of campaign has been followed with considerable success. Their chief stock in trade in the pursuit of thievery has been a small well-trained dog, Officer Samuels says. The dog would invade yards and roosts and frighten chickens in the direction of the boys who would capture them and put them in sacks. So far no complaints have been lodged against the gang.

- Press Democrat, June 12, 1907


YOUTHS BEFORE COURT

The case of two youths, who have not been attending school and who took a couple of chickens recently, was before Judge Emmet Seawell Friday. The court continued the matter until Monday to make some inquiries into the case. Judge Seawell said there was nothing vicious about the actions of the two boys, John and Henry Robinson, so far as he could see, but that he was not satisfied with the environment of the boys and that they should be attending school instead of being allowed to roam at will, and particularly without restraint at nights. The court wants to ascertain if the moral influence exerted on the boys is what is should be.

- Santa Rosa Republican, June 14, 1907


BOYS SENT TO THE AID SOCIETY

Henry and John Robertson, two boys who were recently mixed up in chicken stealing in this city, were on Monday ordered committed to the care of the Boys' and Girls' Aid Society of San Francisco. The lads will there be given an opportunity to start anew and learn a trade and otherwise equip themselves for life if they show the disposition to do so.

- Press Democrat, June 18, 1907



ARE UNDER BAD INFLUENCES

Complaint was filed in the Superior Court Monday by H. M. Le Baron of Valley Ford, charging Ethel Saunders, age 15, and Henry Saunders, age 10, with being incorrigibles. The complaint declares that the children are under bad influences when with their mother and that they have no father. Mrs. E. R. Saunders is said to be a woman of bad character and her children allowed to run wild. The boy is accused of stealing and the girl with immorality. The Court will hear their cases and probably send them both to the reform school.

- Press Democrat, July 9, 1907


BOYS WILL PROBABLY HAVE TO SWEAT IT OUT

The two young men, Rogers and Halleck, who were recently arrested at Camp Meeker for robbery and arson, will probably be allowed to enjoy all the fruits of their crimes. A sister of young Rogers arrived here from San Francisco this morning and at the county jail told her brother that his folks would take no part in the matter. The young man pleaded for assistance, but the girl told him that the best place for him was in the jail, as then his parents would not have to worry about his whereabouts. It seems that the relatives have decided to let the young chaps sweat it out along their own line.

- Santa Rosa Republican, June 14, 1907


BOYS WHO ARE IN TROUBLE

Will Mayer, the 13 year-old son of Mr. and Mrs. John Mayer, was taken into custody yesterday shortly before noon by chief of Police Rushmore and Officer Boyes as incorrigible. It is claimed that he has been stealing numerous articles from residents in the northern part of the city. He refused to answer questions and was locked up.

Late in the afternoon J. L. and Will Allen 12 and 14 year old, were taken to the police station and thoroughly questioned. They admitted having been involved in a number of scrapes with young Mayer and told of the petty crimes committed. Mayer when cornered would admit his part, but denied everything as long as possible. No decision was reached as to what would be done in the case.

- Press Democrat, July 27, 1907


BOYS ARE ARRESTED FOR STEALING EGGS

A company of boys composed of Will Mayer, J. L. and Will Allen were arrested Friday by Chief of Police Rushmore and Officer Boyes for stealing chickens and eggs. Young Mayer is about 13 years old, while his companions are 12 and 14 years old respectively. The boys have been doing a regular business along the creek bank and in the yards of a number of residents of this city. One instance is given where one of the boys went to a store and purchased eggs at 30c a dozen, having charged them to his parents, and then going with them to the Jap restaurant and selling the hen fruit for 20 cents.

The officers are puzzled to know what to do with the chaps. Young Mayer has given them trouble for several months past, particularly in playing hookey from school, and he and his companions are considered almost incorrigibles.

Will Mayer was taken before Judge Emmet Seawell Saturday morning and after a thorough examination the boy was committed to the Boys' and Girls' Aid Society of San Francisco until the further pleasure of the court. The young man was very reserved and indifferent until the court passed sentence upon him. He then broke down and begged to be given another chance and he would prove that he could be as good as any body. He then wanted to know if he could come home in August in time for the opening of school here and the court said he would see about it.

- Santa Rosa Republican, July 27, 1907


CHARGE BOYS WITH BURGLARY
Rogers and Hollett to Be Examined Soon

The information charging Roswell P. Rogers and Vernon Hollett, the San Francisco boys with grand larceny, was dismissed before Judge Emmet Seawell Wednesday morning. Later Deputy Sheriff Donald McIntosh swore to complaints charging the youths with burglary. They are the lads arrested at Camp Meeker, who have confessed to burglary, incendiarism and other crimes.

The boys will be given a preliminary examination before Justice A. J. Atchinson in a few days on the burglary charge. They have confessed the crime and there is no doubt but that they will be given a good long term in the penitentiary, for the matter will be presented to the court in such matter will be presented to the court in such manner as to get evidence of the arson charge against them into the record. The maximum penalty is fifteen years.

Rogers and Hallett were arraigned before Justice Atchinson late Wednesday afternoon and their case was set for trial Saturday morniing. Rogers declared he wanted time to write his father and have the latter come here and secure an attorney to represent him and his companions in crime.

- Santa Rosa Republican, July 31, 1907

Boys Run Away
William States, age 17, and Claude Chisister, age 14, two boys from the Boys' and Girls' Aid Society engaged in picking berries at Barlows near Sebastopol, have run away and the police and sheriff have been requested to assist in recapturing them. The boys' hands will be found scratched and stained from the berries.

- Press Democrat, August 2, 1907

BOYS AT THE BARLOW RANCH
Enjoy Outing, Pick Berries, Earn Money, and Acquire Habits of Industry Among Pleasant Scenes

The boys at the Barlow berry farm have been picking seventy crates a day of the blackberries, raspberries and Loganberries that constitute almost the entire crop of 160 acres. This is the height of the season for blackberries, which will close in less than a month, although the "season" is over there will be work for 20 or 25 late-stayers to gather the fruit that ripens late.

The boys at this farm are those from the Boys' and Girls' Aid Society of San Francisco--"the Aid," as the boys themselves call it for short. There are nearly 100 of them at the berry farm, and their ages range from 7 to 16. Most of them have been placed in care of "the Aid" for reason of moral delinquencies of various sorts; some of them are there because they have no parents to care for them, or have parents who are unable, unwilling, or unfit.

But nearly every boy in the camp has "done something" which is regarded as reprehensible by those who best know what boys should or should not do.

The superintendent of the camp, George C. Turner, denies that he has any "bad boys" in his industrial and industrious army. "Simply abnormal," is the way Mr. Turner describes them. Truth to tell, there are some quite serious offenses in the catalogue of their crimes--offenses of whose gravity the offenders themselves have almost no conception. These reflect the influence of evil surroundings, and also make clear the good that "the Aid" does. In surrounding these boys with other atmosphere than that of the jails which would otherwise be their abodes.

Many and many a mischievous boy has become vicious and vile because he was sent to jail for some boyish mischief whose character and extend he did not comprehend. Many and many a mischievous boy has been turned from this course by the good influence of "the Aid"--not only boys, but girls, too; but there are not but boys at Barlow's.

The boys are paid four cents a box for picking berries. Some of them save as much as $50 during the berry season, but $25 is more common. There is a wide range in the varying degrees of skill and industry. They are allowed to spend the money for themselves, subject, of course, to some degree of direction by the officers of "the Aid."

There are not a few instances of boys who have been sent to "the Aid" ragged and penniless, ill-mannered and dirty, and unknown to schools or to soap and water, who have been discharged at the termination of their commitments with as much as $100 in cash, a good suit, an elementary knowledge of the three R's, and a quite comprehensive understanding of the difference between right and wrong, and every prospect of becoming useful members of society.

- Press Democrat, August 3, 1907

BOYS EARN A LOT OF MONEY
What the Youngsters Have Made by Picking Berries and Working in Cannery

Next Thursday the Aid Society boys, who have been camped on the Barlow ranch two miles north of Sebastopol for the past three months, will fold their tents and return to San Francisco.

A few figures regarding the work that has been done by these boys since they came to Sebastopol early last June are given. In the party there are 130 boys and they have gathered the berry crop of 90 acres. Of this area 75 acres belong to Mrs. Barlow, 10 acres to W. J. Roaf, and 5 acres to William Taylor. The total number of trays picked on the 90 acres is 50,000. This is equal to 250,000 pounds, or 125 tons. The amount paid for picking was $16 per ton, or $2,000 for ninety acres. The berries were sold for $50 per ton, leaving the grower a balance of $34, out of which he had to pay for cultivation and other work.

In addition to picking berries the boys did various other things. For three weeks past a number of the lads have been working in the Sebastopol cannery and they have drawn in wages $400 per week.

Superintendent Turner informed a Sebastopol Times representative Friday that the earning of the boys since coming to Sebastopol three months ago amount to about $3,500.

- Press Democrat, September 8, 1907

If any good came from the 1906 earthquake, it was that Santa Rosa finally fixed its dysfunctional water system. Although the town was surrounded on all sides by fresh water (river, laguna, aquifer, even large creeks running through the center of town), the stuff that came out of the faucet was always somewhat foul, and sometimes scarce.

(RIGHT: Postcard of Santa Rosa Creek in the early 20th century, probably the railroad bridge between Third St. and Sebastopol Ave.)

Part of the problem stemmed from the town having both privately-owned and public water utilities with separate pipes running down all the main streets. City water was free, but "hard" and tasted of sulphur. Still, they couldn't keep up with demand because there weren't enough wells and the steam engine pumps were underpowered. There was also the problem that about one-fourth of the water disappeared somewhere in the pipes, either from leaks or illegal hookups, so the supply was perpetually rationed. Water from the old McDonald system was "soft," and considered good tasting, even though water pressure was much lower. This water came from Lake Ralphine, which was found to be contaminated with hog and human waste (maybe it was E.coli that gave the water its je ne sais quoi). Caught in the middle between these two "just good enough" companies was the public, stuck with choosing between bad and worse. The McDonald system had no incentive to upgrade its service - and indeed, continued to operate through the Roaring Twenties - while the city water works had trouble raising bond money for improvements as long as there was a competitor in the private sector. And it surely did not help in the early 20th century that Thomas J. Geary was wobbling between jobs as city attorney and lawyer for the McDonald water system, where he argued that the city water works should be shut down. For more on the background on Santa Rosa's water wars, see this earlier essay or read John Cummings' paper, "Ample and Pure Water for Santa Rosa, 1867-1926" (PDF).

A 1905 bond raised enough for basic improvements in the city-owned water works, and the benefits appeared in 1907, when the reservoir was finally patched and covered, a new well drilled, and high powered electric pumps replaced the antique steam engines. Street repairs after the earthquake also fixed many of those leaky pipes.

In the 1907 items below, Santa Rosans are reminded that the 19th century lawn and garden watering rules are still in effect: if you lived west of Mendocino Avenue you could hose the garden only after 5PM, while neighbors on the east side could water their watermelons between 4 and 8PM. But the water still was hard and sulphurous, so on warm summer afternoons the sprinklers danced wild over Santa Rosa lawns with a golden spray and a faint stench of eggs gone rotten.


NOTICE TO WATER CONSUMERS
Until after the completion of the repairs being made to the reservoir, which will not be longer than twenty or thirty days, the hours for irrigating in this city will be strictly enforced.

All members of that section east of Mendocino avenue and Main street will irrigate in the evening between 4 and 8 o'clock. All residents of that portion of the city lying west of Mendocino avenue and Main street will irrigate between 5 and 9 o'clock on the forenoons. The police department will see that the rules regarding irrigation are rigidly enforced.
DANVILLE DECKER,
Street Superintendent.

- Santa Rosa Republican, May 9, 1907


WILL GIVE A DEMONSTRATION
Electric Pumps Will Be Used All Day Saturday

Manager Ralph L. Van der Naillen, of the Santa Rosa Lighting Company, will use his big electric pumps on Saturday and give the people of the city a service from them and the reservoir for that day to show what these massive pumps will do when they begin operations in the near future. The city's pumps, which have seen service for many years will be out of commission on Saturday. They will be used again, however, on Monday, and be kept in use until such time as the city repairs its main leading from the pumps to the city's reservoir.

At the present time there are three leaks in this main line, and one is a serious one. It permits almost as much water to go to waste as is pumped in to the reservoir. Despite this big waste Manager Van der Naillen declares his pumps will be able to fill the reservoir Saturday. The people will be given a demonstration on that day of what the water system will be like when these pumps of the electric company are finally placed in commission to run permanently.

The electric pumps are giving perfect satisfaction, and if the supply of water at the pumping station will hold out it is believed that the troubles of the city with furnishing sufficient water will be at an end.

- Santa Rosa Republican, June 14, 1907

A year after the 1906 Santa Rosa earthquake, the insurance situation was turning ugly. As earlier discussed here, fewer than ten companies paid their losses in full, some insurers declaring bankruptcy to avoid paying a cent, and some companies dragging their heels for months before striking deals to pay a fraction of what was really due. But apparently only the Connecticut Fire Insurance Company truly played hardball, inviting some policy holders to sue them.

At least two Santa Rosa claims slogged through the courts for five years past the disaster - yet the record shows that the firm was highly esteemed for fairness after the San Francisco earthquake. The claims here hardly seem unique; the cases that reached the California Supreme Court both concerned disputes over whether the goods in a store were destroyed by fire in the moments before or after the building collapsed, a situation that the insurance companies surely faced in San Francisco as well.

So why did Connecticut Fire dig in over Santa Rosa's claims? Maybe because they could. A report on San Francisco insurance settlements prepared for the SF Chamber of Commerce in November, 1906 (PDF) was considered the final word on the subject, and it praised Connecticut Fire as one of the very few "dollar-for-dollar" companies. There was also scant media attention given to the handful of still-unresolved Santa Rosa cases. Between 1907 and 1912, I can find only five small items in major California papers about those ongoing legal battles.

A few weeks after the quake, Connecticut Fire Insurance Company president John D. Browne proclaimed, "All clearly Total Losses must be paid in full. We must retain our reputation for square dealing." They did retain their reputation, but the courts had other views about their "square deals;" it appears that the company lost every appeal.


CONNECTICUT REFUSES TO PAY ITS SANTA ROSA LOSSES

Five suits were commenced in the Superior Court of this county on Wednesday against the Connecticut Fire Insurance Company of Hartford, the company who refused to pay its losses in Santa Rosa at the time of the great fire last April. These are the first suits of like nature to be commenced in Santa Rosa.

The plaintiffs in the suits against the Connecticut and the amounts claimed are Naomi E. Davis, as executrix of the estate of H. S. Davis, $1,000; Max Rosenberg, $1,999; Frank C. Loomis, $1,000; O. Fountain and Santa Rosa Savings Bank, $1,000; R. C. Moodey, $500.

The complaints recite that, the defendant company has refused to pay the claims made against it by the plaintiffs. The Hon. T. J. Geary is the attorney for all the plaintiffs.

- Press Democrat, April 4, 1907



MORE INSURANCE CLAIMS SETTLED
Trader's of Chicago Pays 70 Cents on the Dollar and German National 50 Cents

Attorney Thomas J. Geary, who has had charge of most of the local insurance cases growing out of the great fire of last April, has succeeded in arranging a settlement of the claims owed here by the Trader's of Chicago and German National Insurance companies. The former pays 70 cents and the latter 50 cents. Among those who held polices...

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- Press Democrat, April 10, 1907

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